Instructions for installing Facebook Pixel on a Landing Page
Last updated
Last updated
Facebook Pixel is a JavaScript snippet provided by Facebook for advertisers. When you insert this code into your landing page, Facebook will help track and measure events on the landing page.
To set up Facebook Pixel, follow these steps:
https://adsmanager.facebook.com/adsmanager/manage/campaigns
In the Datasets section, select the dataset you just created → Open in Events Manager.
To add the code to your landing page: Go to the Editor (Edit) page of your landing page → Select the Settings icon → Code JavaScript/CSS → Paste the code into the "End of <head> tag" field and save it.
Alternatively, you can take the Facebook Pixel ID from the Datasets section to add to your landing page. To do this: Go to the Editor (Edit) page of your landing page → Select the Settings icon → Tracking Code → Paste the Facebook Pixel ID into the Facebook Pixel ID field and save it.