# 2. What is a Landing Page? A L**anding page** is an independent web page designed for advertising or marketing campaigns. This is the page that users land on after clicking a link in an email, or an advertisement from Facebook, Google, Instagram, YouTube, or similar websites. Here, customers can access all important information such as design, features, highlights, promotions, and more about the business. The conversion rates of landing pages are often highly evaluated in terms of quantity and quality. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.shopone.io/english/overview-of-landing-pages/what-is-a-landing-page.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.