> For the complete documentation index, see [llms.txt](https://docs.shopone.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.shopone.io/english/tracking-and-measuring-the-landing-page/tracking-and-conversion-code.md).

# 2. Tracking and Conversion Code

- [2.1. Instructions for installing Facebook Pixel on a Landing Page](https://docs.shopone.io/english/tracking-and-measuring-the-landing-page/tracking-and-conversion-code/instructions-for-installing-facebook-pixel-on-a-landing-page.md)
- [2.2. Instructions for installing TikTok Pixel](https://docs.shopone.io/english/tracking-and-measuring-the-landing-page/tracking-and-conversion-code/instructions-for-installing-tiktok-pixel.md)
- [2.3. Instructions for installing Google Analytics on a Landing Page](https://docs.shopone.io/english/tracking-and-measuring-the-landing-page/tracking-and-conversion-code/instructions-for-installing-google-analytics-on-a-landing-page.md)
- [2.4 Instructions for installing Google Ads code on a Landing Page](https://docs.shopone.io/english/tracking-and-measuring-the-landing-page/tracking-and-conversion-code/instructions-for-installing-google-ads-code-on-a-landing-page.md)
- [2.5. Instructions for adding Google Tag Manager code on a Landing Page](https://docs.shopone.io/english/tracking-and-measuring-the-landing-page/tracking-and-conversion-code/instructions-for-adding-google-tag-manager-code-on-a-landing-page.md)