2.5. Instructions for adding Google Tag Manager code on a Landing Page

Google Tag Manager (GTM) is a powerful tool that allows you to quickly and easily update tracking codes and marketing tags on your website without needing to edit the source code directly. With GTM, you can manage different tracking codes (such as Google Analytics, Facebook Pixel, etc.) in one place, making the management process simpler and more efficient.

Adding Google Tag Manager code to your landing page allows you to track user behavior, conversions, and important metrics, enabling you to deploy tags without having to modify the website's source code, saving time and reducing the risk of errors.

Note: Google Tag Manager is an advanced feature and is not recommended for basic users who have no experience in managing tracking codes and tags.

Step 1: Log in to your Google Tag Manager to get the Google Tag ID.

Step 2: Go to the Editor of your landing page → Select the Setting icon → Tracking Code.

Paste the Google Tag ID into the Google Tag Manager ID field and save it.